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Andy RichterAndy Richter Controls the Universe
Fox

The dorks are taking over at Fox, and they're doing a world of good.

Ten years ago, Fox's angle as the young startup network was to cater to a trashier market than the Big Three, offering soapy Aaron Spelling fluff, crass comedy and cheap thrill action shows. Shows like "Married...With Children," "America's Most Wanted," "Likely Suspects," Code 3," "Cops," "Beverly Hills 90210" and "Melrose Place" made up the majority of Fox's primetime viewing, while NBC aired the formidable "Law and Order," "Dateline," "Seinfeld," "Cheers" and "Mad About You."

Then, reflecting on the runaway success of "The X-Files" in 1993, which made being an alien chaser and conspiracy lover sort of sexy, Fox realized that a discriminating audience wants more thought and less fart, more plot and fewer car chases. So, by the end of the century, the network was serving up nerds, like the scrawny, sarcastic Eric Forman in "That 70s Show" and the eponymous genius of "Malcolm in the Middle."

"Malcolm" has done much to usher in Fox's latest geeks, dorks and underdogs. While Fox languishes tenth among networks in total Emmy awards, "Malcolm" has garnered several nominations since its debut in 2000. Perhaps inspired by "Malcolm's" critical success, the next season Fox added "24," which appeals to the X-Philes, "Undeclared," which gave us Steven Karp, the nerd trying to shed his skin in college; "Bernie Mac," which features the scene-stealing Jordan, Mac's sniveling asthmatic nephew; and "The Tick," which snidely poked fun at comic book culture with a group of dilettante superheroes.

One show has successfully straddled the gulf between the old Fox and the new. When "The Simpsons" first debuted, it seemed like typical Fox, only animated: An obnoxious, loud dysfunctional family typified by that awful Bart, enemy of mothers who hoped to raise overachievers. But through the years, "The Simpsons" became less about attitude and more about cleverness. And the show's geekier characters, such as Lisa, Milhouse, Professor Frink and the Comic Book Store Guy, have been given more face time.

Fox's newest dorky designated hitter is Andy Richter, who injects a sweet-but-biting sensibility into the charming "Andy Richter Controls the Universe." Richter's character lives his life somewhat like a "Choose Your Own Adventure" book, playing out different versions of how aspects of his everyday life might go. At the end of the premiere, he imagines he and his co-workers are caped superhero crime fighters, as many nerdy kids who escaped into the fantasy world of comic books do.

It's funnier and more endearing when Richter interrupts an anguished inner monologue to note, "Wow, boobs..." as his girlfriend removes her top, than if "Married...With Children's" Al Bundy did the same thing. Why? Because Al was a pig, but Andy is an underdog, a guy who enjoys the way his girlfriend sneezes as much as he enjoys her boobs.

The entertaining "Andy Richter Controls the Universe" continues Fox's successful steps at building quality by integrating geekiness. Fox will still deliver trashy gems such as "Who Wants to Marry a Millionaire?" "Celebrity Boxing" and "Glutton Bowl." It would never abandon its ratings-happy roots. Fox's original incarnation may have been as the network representing the belligerent, inebriated frat boy, but now that it's showing us the point of view of those who got beaten up by the frat boys, Fox is getting one step closer to pleasing both sides of the campus.

Claire Zulkey (clairezulkey@hotmail.com)

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