Class-Action Rice Cake
by Luciano D'Orazio
When I go to the doctor's office, I usually receive the same diagnosis:
"Luciano, you are too heavy." Admittedly, I am a large fellow, so I nod politely
and dictate once again the ways in which I am combating my war with excess lipids.
I attempt to eat right, though being from an Italian-Ecuadorian family
means I get a double whammy of rich, delicious food. I am in my second year of
regular exercise, after two worn-out exercise machines. Vitamins are a daily
routine. No other supplements are necessary.
So it was with surprise and shock that my good doctor, under assumedly sound
diagnosis, opened his prescription pad and gave me a script and an accompanying
envelope. The script was the number of an attorney and in the envelope were depositions
implicating my mother as the chief culprit of my girth and a subpoena for a
class-action lawsuit. In the suit I was "completely unaware" of the health risks
of lasagna, chicken with rice and other fatty, Latinate fare, and it said I should
seek suitable monetary restitution from dear old Mom for unwittingly condemning me
to a slow death.
Thankfully, the above situation never happened. But a similar situation is occurring
in two separate lawsuits in New York. In July 2002, a 56-year-old New York maintenance
worker filed suit against McDonald's, Burger King, Wendy's and Kentucky Fried Chicken,
claiming that fast food is directly responsible for his 272 pounds, two heart
attacks, diabetes and high blood pressure. He ate nearly all his meals at these
establishments, supposedly oblivious to the health risks. A similar suit, a class
action filed on behalf of obese and diabetic children in New York, was filed
later against McDonald's. Potential suits already are being considered against
schools that give such food and beverage companies as Coca-Cola, Frito-Lay and
Hershey exclusive rights to sell their wares in vending machines.
Surgeon General David Satcher stated
in 2001 that obesity had reached epidemic proportions nearly 60 percent of
adults, as well as nearly 13 percent of children, are overweight or obese. Obesity
is quickly surpassing tobacco as the leading cause of preventable death. That
middle bulge is a leading cause of heart failure, cancer, diabetes and a host
of other maladies. And the war on fat is nothing if not high profile even
celebrities like Al Roker, who generate entire marketing strategies on their
ampleness, fight celebrated battles to kick the tire. It is clearly healthier
to be leaner than larger.
What these lawsuits ask is whether food providers or food consumers are responsible
for our nation of jelly bellies. According to the plaintiffs, the companies that
provide food to the public have an obligation to outline the health risks involved.
These regulations already exist in the supermarket aisle; the term Recommended
Daily Allowance did not just pop into the brains of W.K. Kellogg and Co. to put
on a cereal box. Granted, regulation should be passed to the prepared-foods
industries, namely, fast food joints if we are killing ourselves, we
should know about it. Large portions should be cut. Value meals should be abolished.
Advertising should reflect healthier eating habits, and not push huge-portioned
Super Tubby Meals laden with animal lard.
But will Ronald McDonald really push that carrot into your mouth? Does Colonel
Sanders drive you to the gym? I certainly know the late Dave Thomas never bothered
to check my doctor appointments. Chester Cheetah certainly couldn't take the time
to check my blood sugar, lipid count and cholesterol. And those M&M's cannot read
an Electro- Cardiogram (EKG) for their lives. Even the snarky peanut ones.
The point is that these lawsuits are missing a fundamental element in the creation
of Fatty Nation: choice. The need to eat, or conversely the willpower not to eat,
is a conscious action. Those fast food joints are out there to peddle their wares,
nothing more. If one truly wants to care about their body, they will either go in
knowing what not to eat or just avoid these places altogether. No one is putting a
gun to anyone's head and saying, "Go in there and get the Super Size Meal with a shake."
I am not disassociating myself from this. My body shape now is based in large
part on the actions I chose before. Lord knows how many times I get caught eating
absolute garbage, and knowing the stuff does more harm than good. In that
sense, I empathize with these plaintiffs; it is not easy to follow a healthy mode
of living. It never was, and it never will be.
But frivolous lawsuits, largely made frivolous because the fast food companies really
didn't do anything wrong, will not make these plaintiffs any healthier. All these
lawsuits do is distract from the real problem of combating that spare tire. Even if
these suits do end up in a monetary settlement or reward of some kind, that reward
will not help anyone. There's no telling whether the maintenance worker will take
his money and either get a home gym or a year's supply of KFC. Money makes no
one thinner. What makes one thinner is the conscious, rational and willful decision
to reshape his or her body. One has to have the willpower to put down the shake and
grab the bottled water.
We have been bombarded since grade school on fundamentals passed down from the
surgeon general, the New England Journal of Medicine and other august medical bodies
on the dangers of a high-fat diet; the need to balance one's intake of proteins,
carbohydrates and fats; and the necessity of regular exercise and the importance of
reduced stress. We will now be three generations removed from the initial push during
the Kennedy administration on the need for improved physical health in America's youth.
Please find me one person in these United States that can argue the healthy aspects
of gorging to exhaustion, then sitting on the couch watching TV, doing nothing.
If everyone understands that "Burger King has it your way," they also get that a
Burger King Whopper contains three times the calories of the recommended daily
caloric intake. If everyone gets that "Coke is it," they also know that Coke is
just water loaded with fattening sugar and heart-racing caffeine. (On the flip side, does
anyone expect people to start eating healthy if the plaintiffs win their suits?)
If the magic formula to getting a Charles Atlas body was filing suit against not
only my Mom, but the fast food joints, my high school cafeteria, my college dining
hall, my local college bar, the diner down the street, the steakhouses, bistros
and brasseries in Manhattan and that Argentine place I love two towns over, I
would've filed it years ago, with the guarantee that a favorable judgment would
make me an Adonis.
Now if you'll excuse me, there's a buttered rice cake with my name on it.
E-mail Luciano D'Orazio at loudogs1@aol.com.
graphic by Mike Fisher (crspeedy@crspeedy.com)